Maximizing the Value of Your Web Site

Does the idea of creating or enhancing your web site sound overwhelming? Is it worth your time and money? In this half-day workshop, Blue Sun Works will share their experiences in the business, demystify the web site development process, and discuss key strategies that will maximize the value of your web investment.

Learning Objectives

• Discuss the benefits of having a web site
• Define the stages of the web site development process, as well as the roles your staff and customers should play throughout this process (practice activities included)
• Identify what works and doesn’t work in web site design (with several real-world examples provided)
• Assess the ease-of-use of a several web sites using research-based web usability guidelines (which you can apply to your own site later)
• Identify basic search engine optimization techniques to ensure that your web site can be found
• Discuss the cost of building a web site that works.
  

Recommended Audience

• Business Owners
• Business Development Specialists
• Marketing Specialists

Workshop Schedule

Please let us know of your interest in this workshop so we may keep you informed of upcoming dates. We can also deliver this workshop at your location if desired, and tailor the content to meet specific group needs.

For more information, please ontact us at info@bluesunworks.com.

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